word-of-mouth marketing

8 Word-of-Mouth Marketing Tactics to Leverage Ecommerce Sales

Shared information is very powerful, especially if you trust the source. Word-of-mouth marketing is a very important way to promote your brand, access your target market and build trust through recommendations. The introduction of social media has changed word-of-mouth somewhat. Rather than relying on the possibility that a customer will recommend your brand to a […]

By: Daniel Farman 29th March 2019 Tags: , , , , ,

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Conversion Optimisation Expert

Expert Interview: How to Optimise for Ecommerce Conversions

I sat down with Ben Smith, personalisation consultant from Bunting to discuss how brands can properly implement ecommerce conversion optimisation tactics in order to drive traffic and convert more sales. What does a typical day look like in your role? Hi I’m Ben, and my role is a personalisation consultant. That means that day-to-day I’m […]

By: Daniel Farman 6th March 2019 Tags: , , , , ,

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How Rebellious Fashion Cleverly Used Cutting Edge Marketing To Become An Ecommerce Success

Rebellious Fashion are an ecommerce female fashion retailer that pride themselves with keeping on top of the latest trends, offering a wide range of items at an affordable price. In order to maintain and grow their online presence, Rebellious use Social Media, Influencer Marketing and Personalisation… along with a few other marketing methods that we’ll […]

By: Daniel Farman 25th February 2019 Tags: , , , , , , ,

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Website Personalization: Why Marketers Can’t Afford To Ignore It [infographic]

By: Bunting 14th August 2018

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5 tips to securing investment for your startup

  Had a groundbreaking idea, but lacking the funds to get it off the ground? This is a struggle that so many entrepreneurs face on a daily basis. Steve Tucker, CEO of Bunting, faced similar struggles himself, but since then, Bunting has secured funding from some of the best investors in Silicon Valley. So here […]

By: Charlotte Halkyard 28th June 2018

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How to create urgency messaging like Booking.com

We have all been influenced by urgency messaging at some point in our lives. Ever purchased that dress you somehow convinced yourself you needed as there was free next day delivery for one hour only? Booked a swanky hotel because it was 15% off the standard rate and only 1 room left? Yes, we thought […]

By: Charlotte Halkyard 20th June 2018 Tags: , , , , , , ,

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How to increase sales with personalization

The benefits of website personalization are huge, so here are a few of our top tips on how you can increase sales with personalization. A 2017 report by EConsultancy states 62% of companies are undertaking some form of personalisation in their marketing activity, and 44% personalize through their websites. Product recommendations are nothing new. The […]

By: Charlotte Halkyard 18th June 2018 Tags: , , , , , ,

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GDPR and Bunting: What You Need to Know

25th May 2018 will no doubt be marked in the diaries of many a marketer. It’s the date that General Data Protection Regulation (GDPR) comes into force, and all companies using EU citizens’ data need to comply. The new law regulates how businesses collect, use and protect the personal data of consumers, and hefty fines […]

By: Bunting 9th February 2018 Tags: ,

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4 Ways to Boost Conversions this Christmas with Personalization

It’s that time of year again. The high street is busy, and with online shopping expected to return higher revenues than ever before, your site is likely to be busy, too. But will it convert well? We all know that an important way to ensure visitors are engaged is to make their shopping experience personal – but how […]

By: Bunting 10th December 2017

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The Essential Personalization Techniques to Retain Your Best Customers

Marketing budgets often focus on acquisition – driving new traffic, and then getting new customers. But do you really know the future value of your current customers? Gartner statistics show that 80% of your future revenue will come from 20% of your existing customers. Retention marketing, conversely, means focusing on making your current customers happy, […]

By: Bunting 25th August 2017 Tags: , , , , ,

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